November 13, 2013
She was born into baseball: Her father was a Chicago White Sox
scout. And she married the general manager of the Boston Red
It only made sense that she would turn her love of the game into
Baseball executive Tyler Tumminia recently returned to her alma
mater to discuss her successful sports promotion career.
Hailing from Newburgh, NY, she is 2000 public relations graduate
of Mount Saint Mary College, with a minor in psychology and media
studies. She earned her MBA in 2009.
Tumminia gave an in-depth look at the challenges and the
triumphs of handling five minor league teams: the Hudson Valley
Renegades (Tampa Bay affiliate); the Charleston Riverdogs (Yankees
affiliate); Fort Myers Miracle (Twins affiliate); the St. Paul
Saints (independent); and the Pittsfield Suns (collegiate
As senior vice president of the Goldklang Group, Tumminia
developed the award-winning marketing philosophy, “Be Your Own
Fan,” in response to current market trends and industry
She has a simple philosophy of her own: “Life can be so
stressful,” Tumminia said. “So for five bucks, we try to give you
some great entertainment.”
Speaking to a packed auditorium, she revealed how she began her
career in sports promotion.
As an undergrad, Tumminia completed several internships through
the Mount Saint Mary College Career Center.
Within weeks of securing an internship with the Hudson Valley
Renegades, she was promoted to a new job: director of community
relations. She soon began her current role – marketing and broad
scale sponsorship, operations, and communication efforts of the
In February 2012, she became co-owner of the Pittsfield Suns, a
summer collegiate baseball team that plays in the Futures League in
Her development of the Professional Baseball Scouts Hall of Fame
has received tremendous recognition throughout the industry, and
has been hailed as a game changer in how scouts are perceived at
the local levels.
Tumminia credits much of her success to the Mount. Helpful,
caring professors encouraged her to succeed, she explained to the
scores of students present.
“My family, my friends, my college, my work – I need to surround
myself with people who believe in me. Here’s two examples right
here, of people who pushed me and made me the person I am,” she
said, motioning to professor James Beard, and professor emerita
Irene Nunnari, both of arts and letters. “That’s why I’ll always be
grateful and proud to have gone to the Mount.”
When it came time to earn her master’s in business, “I had a
choice to go to any college for my MBA,” she said. “I wanted to be
here, and it’s because of the environment.”
Tumminia is a sought-after speaker on the campuses of elite
colleges and universities, educating students on various topics
relating to the business of sports. In addition to appearing at the
Mount, Tumminia has spoken in nearby New York City at NYU and
Columbia, as well as universities from Maine to California.
She was recently the keynote speaker at the NCAA Women’s
Leadership Symposium in Boston, MA.
Tumminia moderated a panel at the Ivy Sports Symposium at
Columbia University. She directed the “Building a Winning Team”
panel which featured Minnesota Vikings General Manager Rick
Spielman, Brooklyn Nets General Manager Billy King, New York Mets
General Manager Sandy Alderson, and Philadelphia Union Chief
Executive Officer and Operating Partner Nick Sakiewicz.
In 2011, she was named Executive of the Year by NYU’s Sports
Management program. Tumminia is also a recipient of the Jim Quigley
Memorial Award in recognition of her meritorious service to our
national pastime. In the fall of 2011, she successfully completed
MLB Scout School in Arizona.
Mount Saint Mary College, located 60 miles north of New York
City, is ranked a Top-Tier Regional University by U.S. News
& World Report, and offers bachelor’s and master’s degree
programs preparing students for careers in healthcare, business,
education, social services, communication/media and more.
The college’s sports management concentration is building well.
Among courses offered this academic year are introduction to sport
management, sports facility management, financial and economic
analysis in sport, and applied marketing management in sport.