Marketing is all about telling the world about products and services. It’s a diverse field that allows you to use your communication, critical thinking, analysis, and creative skills in order to influence decision making and make a difference.
Every industry needs marketing, so pick your passion, and we’ll help you tell the world about it!
Here's what makes the Mount's Marketing program unique:
The Mount’s Accounting and Business programs are accredited by the International Accreditation Council for Business Education (IACBE). Learn more about our accreditation here.
15 credits in Marketing
Learn about Business major academic requirements and courses here.
Paired with the Business courses for your major, the Marketing concentration will teach you how to build and develop strategic relationships, encourage critical and creative thinking, and provide opportunities to foster leadership skills.
The Mount’s rapport with the local business community will come in handy too. Many of our Marketing classes involve creating marketing plans, but not for some made-up company. You’ll get to practice these skills by consulting with local nonprofits or small businesses on their needs and coming up with innovation solutions to present to them.
Finally, you’ll round out your experience with a research class that will allow you to put into practice what you’ve learned in an area about which you’re passionate.
Internships are a great opportunity to gain real world experience in the field. Past Marketing students have interned at organizations such as ABC, Bethel Woods, Big Brothers Big Sisters of Orange County, Interact Marketing, Safe Harbors of the Hudson, and more to further grow their skills.
What can you do with a marketing degree? Many of our alumni end up applying their skills in digital marketing coordination, social media management, marketing research, sales, and other business-oriented positions at corporate, non-profit, and government entities. Graduates of the 5-year BS/MBA program are additionally qualified for leadership positions in these organizations.
Here's how some of our Marketing alumni are using their degrees: